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SINGAPORE, Dec. 8, 2014 / PRNewswire — Fragrance Du Bois was recently honoured by the royal patronage of His Highnesses Sheikh Mansoor Bin Mohammed Al Maktoum and Sheikh Abdullah Bin Rashid Al Mualla on two separate occasions through their orders of very exquisite Oud perfumes by Fragrance Du Bois along with specially tailored hand-crafted cases.
Invited by the government of the United Arab Emirates to participate at a National Day celebration to mark 43 years of independence, Fragrance Du Bois together with Asia Plantation Capital – fresh off winning the Best Sustainable Forestry Asset Management Team – Global award by the leading CFI.co magazine – put its best foot forward with a joint display booth at the main entrance of the event.
On his arrival, His Highness Sheikh Mansoor Bin Mohammed Al Maktoum, Vice President and Prime Minister of the United Arab Emirates, and constitutional monarch of Dubai, visited the booth and ordered twenty-four bottles of Fragrance Du Bois’ signature crystal range, another six bottles from the exclusive Prive collection that includes the majestic Sahraa Oud, the timeless Oud Couture and the passionate Amber Oud Intense. Finally twenty-six fragrance pens – designed for ease of travel, from the full Fragrance Du Bois range were also ordered. This unique selection will be specially packaged in a hand-crafted high quality cases to be delivered to His Highness in the coming days.
Separately, His Highness Sheikh Abdullah Bin Rashid Al Mualla, Deputy Ruler of Umm Al Quwain, purchased three customized fragrance sets from Fragrance Du Bois. Specially handcrafted for him with the Prince’s own logo of his royal eagle inside the lid of the box and on each bottle of fragrance. The collection comprised of twelve 50mil bottles made up of three bottles of the intoxicating Oud Jaune Intense, three bottles of the darkly sexy Oud Noir Intense, three bottles of the evocative Oud Rouge Intense, two bottles of the sensual Oud Rose Intense and one bottle of the fresh Oud Bleu Intense, along with three Bleu and Noir fragrance pens each.
“We are very honoured and humbled by the prestige bestowed upon us by His Highnesses Sheikh Mansoor bin Mohammed Al Maktoum and Sheikh Abdullah Bin Rashid Al Mualla through their interest and patronage of our brand,” said Dean Henry, Managing Director, Fragrance Du Bois, Middle East. “At Fragrance Du Bois, our world leading master perfumers use only the finest 100% pure and natural Oud that comes exclusively from Asia Plantation Capital, in all our creations. Paired only with ingredients of the finest quality, all the elements converge to produce the perfect palette to match our customers’ individual personality and preferences.”
Notes to Editors:
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About Fragrance Du Bois
Fragrance Du Bois is a niche luxury perfume house working closely with sustainable plantations in Asia, bringing exciting new 100% organic Oud oil based fragrances to exclusive markets worldwide. Sustainably sourcing the finest raw materials across the globe, working with French perfumers to create a full range of products, and also providing bespoke fragrance services, Fragrance Du Bois is personal luxury with a conscience. With exclusive fragrance lounges around the world, in Dubai, Hong Kong, Thailand, Malaysia and Singapore, Fragrance Du Bois creates only the finest experience in bespoke perfumery.
Fragrance Du Bois is known as Parfums Du Bois in France and in non-French speaking markets, as Fragrance Du Bois.
About Asia Plantation Capital
- US$ 600 million – combined value of assets owned and under management
- US$ 53.5 million – turnover in the last financial year
- US$ 100 million – turnover forecast for current financial year
- 2,000,000 – Aquilaria trees today, on Agarwood plantations.
Asia Plantation Capital (APC) is the owner and operator of a diverse range of commercial plantation and farming businesses across the Asia-Pacific region and around the world, and is part of the Asia Plantation Capital Group of associated companies. Its focus is on multicultural and diverse plantation projects geared to the domestic and commercial demands of the countries in which it operates. Working closely with, and supporting local communities, is an underlying core principle of the APC business, providing social and cultural support, as well as investment, to move these communities away from deforestation and illegal logging activities, previously seen as a main source of income in some regions of Asia. Established officially in 2008 (although operating privately since 2002) the group now has plantation and agricultural projects on four continents, with operational projects at various stages in Thailand, Malaysia, China, Laos, India, Cambodia, Sri Lanka, Myanmar, Vietnam, North America and Europe.
Promoting the use of sustainable and certified wood is the best way of preventing deforestation, protecting biodiversity, and combatting poverty in the tropical rainforest regions. For the yachting sector (a major user of teak) which strives for excellence and which is already involved in environmental efforts, this is also a way of ensuring that no wood from illegal logging is used.